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Goddess Fish Promotions has organized a Virtual Blurb Blitz Tour for SOCIAL MEDIA JUST FOR WRITERS by Frances Caballo, a nonfiction available now.

Be sure to follow the tour and comment; the more you comment, the better your chances of winning. My thoughts on the book and the tour dates can be found at the bottom of the post.



Social Media Just for Writers
by Frances Caballo

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GENRE: Nonfiction

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BLURB:

You wrote your book and sold copies to everyone you know. But you have goals that extend beyond a few dozen copies sold.

How do you achieve your dream of selling books around the world? With social media, you can build your platform and reach readers in locales you never imaged possible before.

In this book, you’ll learn how to:

    Create a Facebook fan page and actively engage with your readers.
    Optimize your LinkedIn profile.
    Tackle Instagram, Tumblr, and Snapchat.
    Build and optimize Pinterest pinboards for SEO to maximize exposure of your books, blog, and other landing pages.
    Improve your blogging.
    Excel on Twitter.
    Create images for your blog and social media posts.

The second edition of Social Media Just for Writers is both a primer for authors new to social media and an advanced study of platforms that weren’t widely known four years ago. Whether you write romance, historical fiction, young adult, or steam punk novels, you’ll find help in reaching your online audience of new and dedicated readers.


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EXCERPT:

Introduction

This handbook is for you. You’ve spent more days than you can count working on your novel, memoir, or anthology of poems. You wrote, rewrote, corrected, edited, developed new scenes, twisted the plot, and returned to make additional edits. Finally, your book was ready for the world to see.

You celebrated your achievement. You invited friends to your book launch, welcomed them with glasses of sparkling wine and cheese, and scheduled readings at local bookstores. Then you wondered, “How can I reach more readers?” Selling books to your friends, colleagues, and family members was easy, but how do you reach people you don’t even know?

By promoting your book online with social media, you can sell your books up and down your state, across the nation, and to people you have no idea how to reach. How, you ask? This book will explore and explain strategies for maximizing your online sales efforts. As a bonus, in the last chapter you will find tips for offline promotion too.

By the time you finish reading this book, you will know how to:

    Use Facebook effectively and efficiently to market your book.
    Tap into Twitter to create your tribe.
    Use virtual pinboards to expand the reach of your brand.
    Be more successful at blogging so you can reach new readers.
    Use LinkedIn with renewed confidence.
    Get started on Tumblr, Instagram and Snapchat to reach younger audiences.
    Learn how to incorporate more visual marketing into your social media use.

I wrote this book because authors like you asked me to write it. Like you, they wanted to feel more grounded in social media, learn to spend their time more resourcefully, and discover some of the secrets to social media marketing. They wanted a handbook they could take home to use as a reference.

Social media is a dynamic field, and networks are constantly updating features to improve the user’s experience. While writing this book, I frequently rewrote portions and updated my screenshots so that you would have the most recent and relevant information  possible.

To keep informed of  the  newest  updates  to  Facebook, LinkedIn, Twitter,
and Pinterest, Instagram, Snapchat and Tumblr, and to learn about new social media channels as they surface, visit my blog and website at www.SocialMediaJustforWriters.com.
This edition of Social Media Just for Writers deleted the chapter on Google+ due to changes on the social media landscape including the in the number of people using that platform.

You are about to begin your social media marketing journey now. Enjoy your time meeting and engaging with your readers.

From caring comes courage.
Lao Tzu


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AUTHOR Bio and Links:

Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including The Author’s Guide to Goodreads and Social Media in 30 Minutes a Day. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences.




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MY THOUGHTS  


Ahh... I wish I had read this sooner. I attended a book conference earlier this month (an interesting combination of readers, bloggers, and authors) and I would have loved to recommend this book to a few people. I cringed when I heard some people say that they only used one platform because "that's where all the people are." I also heard a few people say that the writing part of a book was easier - it's the promotion that's the battle.

Whether you are trying to establish a voice across social media networks or looking to tweak your presence on one or two, SOCIAL MEDIA JUST FOR WRITERS will provide you with tutorials and tips to get the job done. The information is clearly written, up-to-date, and actionable.

It will likely save you time and effort. Unlike some resources that tell you to do x and then leave you to figure out how to get it done, this book explains "the how" in words and pictures. I especially like that Caballo encourages readers to measure and monitor their social media efforts with stats. Both are key to effectively and efficiently growing an audience.

Although this book is directed at authors, it could be a valuable resource for bloggers too. [Or anyone looking to promote a product online really.] I will be taking some of the author's lessons and advice and using them across my networks.  I've also added her website to my watch list. It is full of helpful information.

Note: I received a complementary copy of this book as a part of this book tour. My opinion is my own.

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GIVEAWAY  

Frances Caballo will be awarding a $50 Amazon/BN GC to a randomly drawn winner via rafflecopter during the tour.

a Rafflecopter giveaway


TOUR PARTICIPANTS
May 1: Rogue's Angels
May 2:
Hearts and Scribbles
May 2: BooksChatter
May 3: Fabulous and Brunette - review
May 4:
Sharing Links and Wisdom
May 5: EskieMama and Dragon Lady Reads
May 8: Books, Dreams,Life
May 9: Independent Authors
May 10: Author Deborah A Bailey
May 11: Unabridged Andra
May 12: Ryshia Kennie - review
May 15:
Hope. Dreams. Life... Love
May 16: Readeropolis - review
May 17:
Notes From a Romantic's Heart - review
May 18:
The Avid Reader
May 19: Straight From the Library
May 19: Mixed Book Blog
May 22: The Reading Addict - review
May 23:
Books Direct - review
May 24:
Edgar's Books
May 25: Booklove - review
May 26:
Laura's Interests - review

About Mayor Sonni

Reader extraordinaire. Mayor of Readeropolis. Lover of books, lists, sweet tea, and vacations. Well, not necessarily in that order.
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9 comments:

  1. Congrats on the tour and thanks for the chance to win

    ReplyDelete
  2. Great review, sounds like a helpful resource!

    ReplyDelete
  3. What books are you looking forward to reading in 2017? Thanks for the giveaway. I hope that I win. Bernie W BWallace1980(at)hotmail(d0t)com

    ReplyDelete
  4. Thank you for your honest review, it's much appreciated!

    ReplyDelete
  5. wow, i have been waiting for a guide like this... amazing!

    ReplyDelete


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